About me

I'm the Founder and CEO of Blue Apron-- we deliver original recipes and all the ingredients you need to cook a meal in the right proportions to home chefs around the country.

Previously, I was a venture capitalist at Bessemer Venture Partners where I invested in mobile, software and digital media start-ups.  Before that, I spent time studying entrepreneurship at Harvard Business School, learned finance during the LBO-boom at Blackstone, and even ran a multi-location laundry company.  I love food, traveling, science and try to go scuba diving whenever I can. 

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Sunday
Apr102011

Apperian and enterprise mobility

I’m excited to announce the latest investment I’ve been involved with at Bessemer—the $9.5m Series A financing of Apperian.  Apperian is what you would call a mobile application management company—a new breed of software which helps enterprises create, deploy and manage mobile applications for their employees.  

Why is this necessary?  Smart phones and tablets are making their way into corporate settings at a rapid pace and IT departments need a private and secure way to manage internally generated apps.  iTunes doesn’t cut it, as managers don’t want internal corporate apps visible in such a public way.  They also need tools to push updates and lock employees out from sensitive data once they leave the company. 

In essence, Apperian’s most popular tool, called EASE, is an internal enterprise app store—designed to look very similar to the Apple app store, except with better tools to manage an entire organization at once.  The company is also rolling out a suite of cloud services to help enterprise developers build secure, enterprise-grade apps easier.  Here's a quick video demo:

Enterprise mobility has been a new roadmap area for us for several months.  The ownership model for corporate mobile devices is changing (from company-owned to employee-owned) and new tools are required to help employees “share” these devices with their employers.  Furthermore, Deloitte estimates that corporations will purchase 10 million tablets themselves this year– nearly 25% of all tablet sales.  And these companies are rapidly developing their own apps in areas like sales force management, CRM, document sharing and more.   

We’re very excited to work with David Patrick (the company’s CEO) and Chuck Goldman (the company’s founder and a former director at Apple), as well as our co-investor Northbridge.  Press release can be found here.

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    NFL is really one of the largest sports in America. It has a main following.
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    Apperian and enterprise mobility - Matt Salzberg's Blog - Entrepreneurship, start-ups, venture capital and life in New York City.

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